Franchise: The illusion of “ready-made success” and the dangers for entrepreneurs

For decades, the franchise model has been one of the most popular pathways into entrepreneurship. Yet, even within one of the world’s most successful business models, deep-seated structural weaknesses, rigidities, and systemic risks can emerge—specifically when the chain of transparency is broken. At a time when small and medium-sized enterprises (SMEs) are already grappling with …

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